As we celebrate Women’s History Month in March, we shine the spotlight on encouraging women to be field and home office leaders in the financial services industry and why more should be done to recruit from this often-overlooked group.
Being a woman in today’s world usually requires balancing between work and home. Research from management consulting company McKinsey and LeanIn.Org (a global community dedicated to helping women achieve their ambitions) titled Women in the Workplace 2020 showed that the COVID-19 pandemic could push many mothers out of the workforce and companies are at risk of losing women in leadership.
Global Services member Lam Pui Ka from Selangor, Malaysia has found success in tapping this pool of talent as advisors in her team. As a mom of young children, Lam knows what it’s like to balance family and financial independence.
“I target those women who could be a housewife, or maybe they’re working for a company but aren’t happy with their jobs,” said Lam. “For those who are working, often the reason they’re not happy is, even when they make a lot of money, they don’t have time for their children.”
As part of her hiring strategy, Lam uses Instagram, Facebook and articles in women’s magazines to recruit young moms. One of the first questions she asks candidates is, “Why do you want the financial industry as your career? Is it because you want to earn a lot of money, or you have a passion for helping people, or you want time for your loved ones?”
Choosing to be inclusive in your hiring, including recruiting women and mothers, is not only the right thing to do —it could also push your team towards a larger collective success.
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